Our Mission & Scope
If you love sharing your voice on beauty, fashion, or lifestyle, this is the right place for you. Our platform is built on E-E-A-T principles (expertise, experience, authoritativeness, and trustworthiness), and we welcome writers who can deliver content that empowers readers to feel confident and inspired. Whether it’s skincare tips for oily skin, a deep dive into K-beauty trends, or a fresh take on capsule wardrobes, we encourage pieces that are practical, credible, and engaging.
We cover three main areas:
- Beauty: skincare, makeup, hair care, nail trends, wellness.
- Fashion: styling guides, seasonal advice, sustainability, accessories.
- Lifestyle: routines, mindfulness, confidence building, body positivity.
Editorial Team & Expert Review
Your content won’t be lost in a void. Submissions go through a collaborative editorial process with our Editor-in-Chief, section editors for Beauty, Fashion, and Lifestyle, and our copy editors who ensure clarity and flow.
When topics require extra depth, we consult professionals—licensed dermatologists, trichologists, cosmetic chemists, and certified makeup artists or hairstylists—to fact-check techniques and ingredient claims. If you’re writing about treatments like retinol vs tretinoin, salicylic acid routines, or keratin hair treatments, you can be sure expert eyes will review your work.
We also credit visual contributors. If you provide original photography, infographics, or before-and-after images, proper rights and attribution are required.
What We’re Looking For (Topic Map)
Beauty & Skincare
We love content that goes beyond the basics. Strong beauty submissions should explore:
- Skin types and concerns: oily, sensitive, acne, hyperpigmentation, rosacea, melasma, eczema.
- Actives and safety: salicylic acid, niacinamide, vitamin C (ascorbic acid), hyaluronic acid, ceramides, peptides, with safety terms like non-comedogenic and fragrance-free.
- Trends and formats: K-beauty layering routines, double cleansing, essences, sleeping masks, clean/vegan beauty.
- Hair care: sulfate-free vs silicone-free shampoos, balayage, protective styles, 4C hair, scalp health, minoxidil use.
- Nails: gel vs acrylic, dip powder, UV curing, safe cuticle care.
Articles must be helpful and evidence-aware. For instance, if you’re writing about tea tree oil for acne, include credible studies or dermatologist insights to back it up.
Makeup
Makeup content should inspire while educating:
- Base & finish: primers, foundations, concealers, setting sprays; undertones (cool, warm, neutral, olive).
- Eyes: smoky eye, cut crease, lash lift, mascara tubing.
- Brows & lips: microblading, lip stains, ombré lip, brow lamination.
- Face design: contour, highlight, blush (cream, powder, liquid).
We also appreciate tutorials with step-by-step visuals or trend-driven explorations, such as the rise of dewy skin finishes or graphic liners on TikTok.
Fashion
Fashion is more than clothes; it’s personal identity expressed through fabrics, silhouettes, and trends. Guest posts in this category should explore:
- Wardrobe systems: capsule wardrobes, seasonal color analysis, and practical wardrobe-building tips.
- Fits and silhouettes: A-line, bodycon, oversized, cropped, high-rise—explain how these shapes flatter different body types.
- Fabrics: natural fibers like cotton, linen, silk, wool, and modern textiles like lyocell or modal. Include sustainability insights such as circular fashion, resale platforms, deadstock use, and upcycling projects.
- Inclusivity: adaptive clothing, size-inclusive guides, modest fashion, and maternity/petite/tall styling.
- Aesthetics and trends: quiet luxury, Y2K, streetwear, athleisure, and “old-money” looks.
- Accessories: handbags (totes, satchels, crossbody), jewellery types (demi-fine, vermeil, sterling silver, 14k/18k gold, lab-grown diamonds).
Writers should tie trends to real-world use. For example: instead of “Top 10 Y2K Looks,” write “How to Modernize Y2K Fashion for Today’s Wardrobe.”
Lifestyle & Wellness
Lifestyle writing should connect style with everyday confidence. Areas we love include:
- Routines: morning or evening rituals, “Sunday reset” schedules.
- Wellness: sleep hygiene, hydration, mindfulness, yoga, Pilates, and strength training.
- Confidence-building: power dressing, self-expression through fashion, mindful shopping, and self-care practices that boost inner beauty.
- Digital life: screen-time care and digital detox strategies.
These topics need to stay evidence-based but conversational. For instance, an article on body positivity should balance real-life experiences with references to trusted organizations or studies.
Content Types We Accept
To give clarity, here’s what works best:
- Tutorials and how-to guides (e.g., “Step-by-Step Guide to Balayage at Home”).
- Reviews and recommendations (products, accessories, fabrics).
- Trend reports and predictions.
- Case studies and before-and-after transformations.
- Style diaries or personal stories with practical takeaways.
- Pro tips, “common mistakes,” and FAQs.
We avoid thin content like vague listicles or unverified DIY hacks. Every post should add real, tested value to the reader.
SEO & Writing Craft
We expect SEO-savvy but reader-first content. Writers should:
- Use keyword research tools like Google Trends, Keyword Planner, SEMrush, and Ahrefs.
- Open with a compelling hook—something relatable, question-led, or a surprising fact.
- Write in a conversational tone with personal pronouns.
- Keep paragraphs short (2–3 sentences) and use strong subheadings (H2/H3).
- Include visuals (hero images, flat lays, infographics, process shots) with alt text, captions, and proper attribution.
- Follow readability standards (aim for a good Flesch Reading Ease score).
Think: “You’re chatting with a friend who trusts your advice.” That’s the energy we want.
Technical SEO & Metadata Checklist
Strong content doesn’t stop at good writing. To perform well, every submission must meet basic SEO and technical standards:
- Core Web Vitals: LCP, CLS, and INP should be respected in your formatting.
- Mobile-first indexing: content must look good on phones and tablets.
- Metadata: craft clear meta titles and descriptions, keep URL slugs clean, and set canonicals.
- Linking: use internal links with natural anchor text, breadcrumbs for navigation, and responsible pagination.
- Schema markup: depending on your article, we may apply
Article
,HowTo
,FAQPage
,Product
,Review
, orVideoObject
. - Social previews: Open Graph and Twitter Cards should be supported for better shareability.
If you’re including charts, images, or video, make sure they’re optimized in WebP or AVIF with alt text for accessibility.
Ethics, Compliance & Disclosures
We follow strict compliance rules to keep our content trusted:
- Google Search Essentials and E-E-A-T/YMYL standards apply to every post.
- FTC Endorsement Guides and ASA/CAP Code: disclose affiliations or sponsored mentions.
- Privacy laws: GDPR/CCPA compliance for personal data.
- Copyright: DMCA rules; always provide proof of image licensing.
- Badges/labels: we accept mentions of Leaping Bunny, ECOCERT, COSMOS, GOTS, or OEKO-TEX when relevant to sustainability or cruelty-free beauty.
No medical claims without sources. If you’re writing about actives like tretinoin or minoxidil, you must clearly note they require professional advice.
Submission Guidelines
Here’s how to submit the right way:
- Word count: 800 words minimum.
- Structure: H2/H3 subheadings, short paragraphs, white space for readability.
- Links: 2–3 authoritative links only. No affiliate or self-promotional links.
- Images: at least one high-quality image (800×600 px minimum) with attribution.
- Format: submit as a Google Doc, Word file, or email body.
- Exclusivity: content must be 100% original and not published elsewhere.
Email your pitch to beastbeautyuk@gmail.com with the subject line:
“Guest Post Submission: [Your Title]”
We review posts within 1–5 working days. Edits may be requested before approval.
Author Bio & Byline Standards
At the end of your article, include:
- A 50–75 word bio highlighting your expertise.
- Credentials where relevant (e.g., dermatologist, MUA, hairstylist, or fashion consultant).
- A professional headshot or avatar.
- One website or social media link (Instagram, TikTok, Pinterest, YouTube, LinkedIn, Threads, or Twitter).
This not only helps readers connect with you but also boosts credibility.
Distribution & Community
Once published, your article won’t just sit on the blog. We actively distribute through:
- Social channels (Instagram, TikTok, Pinterest, YouTube, LinkedIn, Twitter).
- Newsletter, push notifications, and RSS feeds.
- UGC campaigns and influencer collaborations.
We also encourage you to share your piece widely. The more engagement it gets, the stronger your visibility as an expert contributor.
Final Call
If you’re ready to inspire others with your voice in beauty, fashion, and lifestyle, we’d love to hear from you. Bring fresh ideas, practical tips, and real expertise—and let’s make something our readers will love.